Nili Lotan is a New York-based designer, born in Israel. In 2003, after a long successful career in the fashion industry, she launched her own collection under the Nili Lotan label. Nili’s simple design philosophy is pure and sophisticated. A woman’s wardrobe should reflect her lifestyle and function as an extension of who she is. Her vision is married to the idea that style comes from within and is experiential. This style mantra is the foundation upon which her collections are laid and through this approach, Nili identifies and defines the needs of the modern urban woman.