Former British Vogue stylist, Pippa Holt first started wearing the kaftans when she was living in Houston. Nothing prepared her for the searing Texan heat and she ended up wearing them every day.
Pippa’s editorial background, a degree in fashion design combined with her love of travel is very much evident in her collection. Growing up on the beaches of Australia, she was inspired by her grandmother’s style of tropical dressing at her seaside holiday home on The Great Barrier Reef.
The brand is based on co-creation, fair payment and trust. It takes one month to make each unique kaftan and, due to the way they are hand-crafted, no two are the same: naturally dyed cotton thread is woven into cloth using a backstrap loom, an ancient weaving technique that has been used by generations in a Mexican community.
“We chose to use kaftan in our brand name to express our international approach and our love for fashion. Kaftan can be different things to different people. For us, it evokes a holiday mood. Styles, uses, and names for the kaftan vary from culture to culture. Pippa Holt Kaftans conveys the practical qualities of our collections: light-weight, holiday-friendly, beautiful to wear in the heat”.